This presentation discusses how social media is to unite us, not divide us. It discusses how the web 2.0 formed, and its significance on society and the way online communities interact. Some interesting observations include:
A paradox is used when the user wants to connect with others; he/she must express themselves through their interests and needs. In other words, users’ become themselves by connecting to others.
The web is global and local at the same time and is not democratic. A small group of people have most of the influence. There needs to be a movement for universalism.
As the cost for connection on the web drops, being connected to hundreds of people and being cognizant of others’ feelings, thoughts, moods, relationships, interests, and activities becomes much easier.
Being connected to numerous people makes a more time-sensitive society. In addition, to multi-tasking and focusing on numerous activities, the partial attention given at any time shortens peoples’ attention span. This new wave of thinking and doing is quite apparent of the emergence of feeds such as: RSS, Facebook feeds, Twitter, etc. to bring information to the user, and not the user trying to sift through multiple pages.
A trend that may be pervasive in the future would be balancing the amount of information being sent to the user. The article uses a great example, at work in the year 2000, most people would read all their emails. But fast forward to 2010, the amount of emails, feeds and text messages would be so plentiful, users would need to sift through the most important ones. Well, actually, this has already happened as I have alluded to in an earlier post about the deluge of emails.
From a personal level, the niches that are created by social media will not fragment society, but rather unite it. The presentation favors a movement in which all the ideologies that individualize society will diminish. The social web will facilitate a uniting movement that people will become more humble, modest and respect fellow mankind.